Approves up to $250,000 for 510 Media to shape OUSD's messaging and communications in 2024-25
The district is hiring 510 Media, an Oakland firm, to help organize its messaging and communication practices around its strategic goals. The work draws on what the district learned from community engagement about its move toward a high-quality, sustainable school district. The agreement runs September 1, 2024 through June 30, 2025.
Plain-English summary written by AI from the official text. AI summary · amounts checked against official text
Pulled from the consent vote. Adopted in its own vote at this meeting (5–2), instead of with the rest of the consent report.
· Adopted (passed). A motion was made by Director Thompson, seconded by Director Lerma,that this Agreement or Contract be Adopted. The motion carried by the following vote.
- Michele Vasquez Absent
- Maximus Simmons Absent
- Jennifer Brouhard Aye
- VanCedric Williams Nay
- Jorge Lerma Aye
- Valarie Bachelor Nay
- Clifford Thompson Aye
- Mike Hutchinson Aye
- Benjamin "Sam" Davis Aye
- Vendor / partner
- 510 Media · Oakland, CA
- Action
- New agreement
- Category Categories and sub-categories are assigned by AI from each item's official text, using a fixed set of definitions. They can be wrong. How categories work
- Governance & board business
- Term
- Sep 1, 2024 – Jun 30, 2025
- This vote
- $250,000
- Funding
- General Purpose
- Presented by
- General Counsel
- File
24-2148· agendaT.-35- Outcome
- Adopted, Aug 28, 2024
Official text
Approval by the Board of Education of a Services Agreement by and between the District and 510 MEDIA, Oakland, CA, for the latter to provide services to support the District in systematizing … messaging and communication practices in alignment with the strategic goals of the District; encompassing considerations learned from the District’s community engagement as it relates to restructuring the District’s move towards a high-quality, sustainable school district, as described in Exhibit A of the Agreement, incorporated herein by reference as though fully set forth, via the Office of the General Counsel, for the period of September 1, 2024 through June 30, 2025, in an amount not to exceed $250,000.00.
History
- Adopted